1. What Are Cookies?

Cookies are small text files that are placed on your device (computer, smartphone, or tablet) when you visit a website. They are widely used to make websites work more efficiently, to personalize your experience, and to provide information to website owners about how their site is being used.

In addition to cookies, we may also use related tracking technologies such as web beacons (also called “pixels” or “clear GIFs”), local storage objects, and session identifiers. This policy covers all such technologies collectively.

2. How We Use Cookies

IDEAL AGENT® uses cookies and similar technologies for the following purposes:

• To ensure the Site functions correctly and securely;
• To remember your preferences and settings between visits;
• To understand how visitors use our Site so we can improve it;
• To measure the effectiveness of our marketing campaigns;
• To deliver relevant content and advertisements to you;
• To facilitate our agent-matching and lead management processes.

3. Types of Cookies We Use

Strictly Necessary Cookies

These cookies are required for the Site to function and cannot be switched off in our systems. They are typically set in response to actions you take, such as submitting a referral form or setting your privacy preferences. The cookie that records your cookie preferences is itself a strictly necessary cookie and is retained so that we do not need to re-prompt you on every visit. These cookies do not store personally identifiable information beyond what is necessary for their function and cannot be opted out of.

Functional Cookies

These cookies enable enhanced features and personalization, such as remembering your property preferences or region so that you do not have to re-enter them on subsequent visits. They may be set by us or by third-party providers whose services we have added to our pages.

Analytics & Performance Cookies

These cookies allow us to count visits and traffic sources so we can measure and improve Site performance. They help us understand which pages are the most and least popular and how visitors move around the Site. All information collected is aggregated and anonymized. We use tools such as Google Analytics for this purpose. If you opt out of analytics cookies, we will not be able to monitor Site performance or know when you visited.

Targeting & Advertising Cookies

These cookies are set through our Site by our advertising partners, which may include Google Ads and Meta (Facebook Pixel). They may be used to build a profile of your interests and show you relevant advertisements on other sites. They do not store directly personal information but uniquely identify your browser and internet device. If you opt out of these cookies, you will experience less targeted advertising.

4. Detailed Cookie List

The table below identifies the specific cookies in use on IdealAgent.com, including the provider, category, purpose, and approximate retention period. This list is maintained by our team and is updated when material changes are made to the Site or to the third-party services we use. If you encounter a cookie that does not appear on this list and have questions, please contact us at legal@idealagent.com.

Cookie names, providers, and retention periods are subject to change as third-party services update their products. We make reasonable efforts to keep this list accurate. For the most current information on third-party cookies, refer to the privacy policies of the third-party providers linked in Section 5.

5. Third-Party Cookies

In addition to our own cookies, we may allow third-party service providers to place cookies on your device when you visit our Site. These providers include, but may not be limited to, the following:

We do not control these third-party cookies and are not responsible for the data practices of these providers. We encourage you to review their individual privacy policies.

6. Cookie Retention Periods

Cookies are classified by how long they remain on your device:

• Session Cookies: These temporary cookies expire when you close your browser. They are used to maintain your session while you navigate the Site.
• Persistent Cookies: These remain on your device for a defined period (ranging from days to years depending on the cookie’s purpose) or until you delete them manually. They are used to remember your preferences across visits and to support analytics and advertising functions.

Analytics cookies typically persist for up to 26 months; advertising cookies typically persist for up to 90 days to 2 years depending on the platform. Specific retention periods for individual cookies are listed in Section 4.

7. How to Manage Your Cookie Preferences

Cookie Consent Banner

When you first visit IdealAgent.com, you will be presented with a cookie consent banner that allows you to accept, decline, or customize your cookie preferences by category. You can revisit or update your preferences at any time by clicking the cookie settings link in the footer of our Site.

Browser Settings

Most browsers allow you to control cookies through their settings. You can typically view and delete stored cookies, block third-party cookies, block cookies from specific sites, or delete all cookies when you close your browser. Please note that restricting cookies may impact the functionality of our Site. For guidance on managing cookies in your specific browser, visit:

• Google Chrome
• Mozilla Firefox
• Apple Safari
• Microsoft Edge

Opt Out of Analytics

You can opt out of Google Analytics tracking by installing the Google Analytics Opt-Out Browser Add-on.

Opt Out of Advertising Cookies

You can opt out of interest-based advertising from many participating companies through:

• Network Advertising Initiative (NAI) Opt-Out
• Digital Advertising Alliance (DAA) Opt-Out
• Meta Ad Preferences

Please note: Opting out of advertising cookies does not mean you will no longer see advertisements; it means the advertisements you see will be less tailored to your interests. Strictly necessary cookies cannot be disabled as they are required for the Site to function.

8. Cookies and Your Privacy Rights

The data collected through cookies may constitute personal information under applicable privacy laws, including the California Consumer Privacy Act (CCPA/CPRA), the Florida Digital Bill of Rights, and other U.S. state privacy statutes. If you are a resident of a state with applicable privacy rights, you may have the right to opt out of the “sale” or “sharing” of personal data collected through cookies for advertising purposes.

To exercise these rights or for more information about how we handle personal data collected through cookies, please review our Privacy Policy or contact us at legal@idealagent.com.

9. Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in the cookies we use, applicable law, or our business practices. When we make material changes, we will update the “Effective Date” at the top of this policy. We encourage you to review this page periodically to stay informed about our use of cookies.

10. Contact Us

If you have any questions about this Cookie Policy or our use of tracking technologies, please contact us: